Our Team

Mark serves as the principal investigator of the WIC TAPC Center, he provides strategic leadership and oversight to all aspects of the project and coordinates efforts across the broader WIC Workforce Development Initiative and with federal partners at USDA.

Heidi is a co-PI on the WIC grant supporting the WIC TAPC Center. She provides direct supervision for the WIC TAPC Center staff and provides strategic guidance and oversight on TAPC projects.

Lynne is the associate dean for research and engagement for the University of Minnesota Extension and director of the REACH Lab operating the WIC TAPC Center. As a co-PI on the WIC grant supporting this work, she provides oversight and operational guidance for the project.

Amanda is a research and evaluation associate with the WIC TAPC Center. She coordinates the recruitment and engagement of Advisory Committee members and Subject Matter Experts, and researches promising practices for integrating coaches into staffing models and training materials.

Serena is the technical assistance lead for the REACH Lab at the University of Minnesota Extension. Through the WIC TAPC Center, Serena leads the development and maintenance of the coaching portal, support WIC sites with coaching resources and evaluation materials, and assess both current and potential platforms, formats, and delivery methods for training WIC staff.